Semplice

Superior Hiking Trail

2025-26

The Superior Hiking Trail is a beloved destination for Northern Minnesotans and avid hikers alike. This project reimagines its signage and wayfinding system, introducing a cohesive and professional brand identity designed to elevate the trail experience and help it stand out.

Brand Identity & Development
Wayfinding Signage
Environmental Design
SHT Brand Assets
SHT Brand Assets
SHT Brand Assets
SHT Brand Assets
SHT – Signage Measurments-01
SHT – Section Sign
SHT – Trailhead Signage
SHT – Post Signage
SHT-Signage-Measurments-02.webp
SHT – Southern Most Point
SHT – Small Sign Mockup
SHT – Map Designs
SHT – Map Mockup
SHT Maps
SHT – Medallion
SHT – Enamel Pin
SHT – Embroidered Jacket (vertical)
SHT – Embroidered Logo (vertical)
SHT – T-Shirt
SHT- App-LoadingScreen
SHT- App-Home
SHT- App-Section1
SHT- App-Maps
SHT-All-App-Screens.webp
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Selected Works
Northern HarmonyProject type
INKLINGProject type
Choice is BeautifulProject type
NORDVINDIdentity and Packaging Design
Space Cats BookProject type
Superior Hiking TrailProject type